App Icon and Splash Screen Logo

The app icon is the button customers see on their phone home screen.

The splash screen logo is the logo customers see when they open your app.

Need help with app icon or logo design?

 Book a consultation about Orda Marketing Launch Packages.

Step 1. Design App Icon and Logo Following These Guidelines

Logo and App Icon Guidelines

An app icon is not a logo, Think of app icons as a small container of a fixed size which holds a “bite-sized” piece of visual information about the business. Yes, of course you could put your product or brand’s logo inside of an app icon if you want, but that doesn’t make your app icon a logo. Logos themselves are free to roam beyond the constraints of an app icon. They are scalable and can exist in any context: on flyers, websites, business cards, you name it


Key Differences 

Technical Specifications for Both Assets

How to remove Alpha Channel from an Image?

Using Preview app (Mac):

Step 2.  Upload Logo and App Icon

5. Upload the new logo by clicking the paperclip next to "Pick your logo."

6. Click Save in the top right.

Step 3.Publish App Edits

An Apple and Google update is required to change your app icon or splash screen icon.